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Enjoy your personal art exhibit when you're not watching TV. Just switch on Art Mode. Your artwork or your favorite show will look as good in the morning as it does at night with the lights on. Hang The Frame flush against the wall to look like an actual picture frame. Bask in a billion shades of brilliant color with 100% Color Volume, that stay true even in bright scenes.*
Everything on your screen is upgraded to 4K resolution by a powerful Quantum Processor. Go beyond HDTV with Quantum HDR that delivers an expanded range of color and contrast. Just speak up-your favorite Voice Assistant is built in and ready to help.
Elevate your picture to QLED 4K using machine-based AI with Quantum Processer 4K. Witness unparalleled detail delivered by Dual LED with dedicated warm and cool LED backlighting. Quantum Dot provides a premium look and feel by achieving 100% Color Volume, even in bright scenes.
Enjoy your picture automatically converted to stunning 4K by the Quantum Processor. Watch the deep blacks and bright whites pop from LED lights directly behind your screen with Direct Full Array. Watch how your picture deepens with an amazing range of immersive Quantum HDR. Hear sound that moves with the on-screen action.*** Experience depth and dimension on screen just like you do in real life. *****
Watch it all in 8K with the ultra-premium Samsung Neo QLED 8K with Neural Quantum Processor. Experience out-of-this-world detail on a screen made brilliant by Samsung's own Mini LEDs. Immerse yourself in a next level viewing experience with an impossibly slim profile. Experience vividly realistic 3D sound that puts you in the middle of the action.
Brilliant details shine even in daylight with Samsung's ultra-precise Quantum Mini LEDs. See all you enjoy upscaled to spectacular 4K with the AI-bases processor. Enjoy the dynamic contrast that has vivid colors jumping off the screen. Experience realistic 3D sound that puts you in the middle of the action. Action movies, sports, and games look smooth and fluid up to 4K at 120 Hz.
Escape into the nearly edge-to-edge screen. Virtually no boundaries. No distractions. Experience out-of-this-world detail on a screen made brilliant by Samsung's own Mini LEDs. Indulge your senses in the extreme brilliance of lifelike colors across the full spectrum. * Be enveloped by the spectacular cinematic surround sound of Dolby Atmos built right into the TV.
Brilliant details shine even in well-lit spaces/rooms with Samsung Neo QLED ultra-precise Mini LEDs. Every detail bursts to life with the realistic contrast and brilliance of Quantum HDR 32X. You've got the best view from every seat, no matter where you sit down. Experience vividly realistic 3D sound that puts you in the middle of the action.
Enjoy detail in both the darkest and brightest scenes with Quantum Matrix Technology & Quantum Mini LED. Powerful AI upscaling powered by Neo Quantum Processor 4K ensures you always get full 4K resolution on your 98-inch TV. Object Tracking Sound+ delivers dynamic sound that keeps up with the on-screen action. Utilize NextGen TV (ATSC 3.0) technology to access high-quality, free 4K TV content with built-in tuners in your Samsung TV.